Abstract

Our Universities: Strictly Business

Knowing the genuine interests and educational needs of students is good business. Serving those interests well, with energized faculty, serves the institution. That too, is strictly business.

"Listen, I want to congratulate you and Macy's on this wonderful new stunt you're pulling. Imagine sending people to other stores. I don't get it...Imagine a big outfit like Macy's putting the spirit of Christmas ahead of the commercial. It's wonderful. Well, I'll tell ya. I never done much shopping here before, but I'll tell ya one thing. From now on I'm going to be a regular Macy's customer." –

From the script of “Miracle on 34th Street” --Peter's Mother (Thelma Ritter), telling the store manager that Santa Claus sent her to Gimbels’, Macy’s archrival, because she could get what she needed there.

Share

COinS