Master of Science
Department or Program
Altman, Ira J.
This research paper discusses broadband demographic factors which may affect adoption in Illinois. Primary data was collected by the PEW Internet & American Life Project, which has made multiple data sets available for public use. Calculations were conducted to specifically analyze Illinois broadband adoption by demographic variables of income, ethnicity/race, education, gender, and age.
Analysis confirmed previous studies showing similar demographic factors affecting adoption of broadband apply to Illinois. The most prevalent factor in determining adoption is education. This study shows 90% of Illinois residents who have a college degree or higher adopts broadband. Income results are in line with previous studies in which households with earnings of $20,000 to $40,000 are significant as a predictor of non-adoption, and 64% are non-adopters. Gender was determined to be a predictor of broadband adoption which was not in line with other studies.